Sustainable market orientation(SMO) and Macro-Marketing Sustainable market orientation combines the principles of MO with a macro marketing systems management approach, a stakeholder approach to integrated corporate social responsibility...
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5. Financial Management
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5.8 Marketing Environment and Marketing activities
The importance of environmental monitoring and evaluating a new market environment The operational environment within which the firm finds itself can be roughly defined as all the external forces and influences, direct and indirect, that have an effect on the...
5.7 The preparation of financial and economic reports
Company Overview, Investment Thesis and Valuation The process of putting an analysis down in writing can be instrumental in making sure as many stones as possible have been turned over when researching a company. Famed investor Peter...
5.6 Objectives of the farm business
Plan to achieve your objectives Why are some farmers successful and others not? Why do some farming business grow bigger and bigger whilst others go insolvent? We agree a little bit of luck and coincidence do play a roll, inheritance from...
5.5 Various Ratios in Financial Management
Solvency and liquidity criteria The purpose of farm balance sheet analyses is to evaluate the financial position of and the development of financial trends in the enterprise. Three categories of criteria are especially important in this...